Sweet Beats Music Fest

There’s a new music festival launching in Sugar Land that’s sure to get the whole family singing and dancing. Sweet Beats Music Fest will debut at Crown Festival Park on May 4-5, 2024 with live tunes, BMX shows, live reptiles, delicious eats, and much more.

Festival Lineup 

Sweet Beats will treat attendees to energetic sets from locally-based acts and performers who tour nationwide. The 2024 lineup features headliners Rebelution and JJ Grey and Mofro. Other artists include The Red clay Strays, North Mississippi Allstars, The Powell Brothers, Rumours ATL: a Fleetwood Mac Tribute, and so much more. 

Ticketing Info

Sweet Beats Music Fest offers two ticket options to tailor your experience: general admission and VIP. GA tickets, which provide access to the festival grounds (including concerts, attractions, and the concessions area) cost $49. VIP tickets, which cover festival access, dedicated parking, a VIP bar and premium food options, a VIP bathroom, and seating areas with shade, go for $79. All children under the age of 12 are admitted free of charge. 

Buy your tickets and don't miss your chance to win free tickets! Check out our giveaways to enter for your chance to win tickets. You can also enter by following us on Twitter, Facebook, or Instagram. Keep an eye out for the giveaway alert, fill out the submission form, and share the post to boost your chances of winning.

Fest Food, Drinks & Experiences 

Sweet Beats Music Fest promises a truly immersive experience that goes beyond just music. The festival aims to tantalize your taste buds with mouthwatering food & drink, celebrate local businesses, and embrace the festive spirit of the Cinco de Mayo weekend.

Sweet Beats is partnering with Sugar Land's finest food purveyors to offer a unique culinary journey. Get ready to savor delectable bites and refreshing drinks that capture the essence of the city. This collaboration not only provides delicious options for festival goers, but also supports and showcases the talents of local culinary entrepreneurs.

After all the dancing and excitement, what could be better than a cold Texas brew? The Sweet Beats Beer Garden will be your go-to spot to unwind, recharge, and enjoy a variety of local craft beers on tap.

Taking place over Cinco de Mayo weekend, Sweet Beats will have a dedicated cantina brimming with festive vibes and authentic Mexican cuisine. Indulge in mouthwatering on-theme eats and explore the world of tequila with specialty tastings.

Aside from moving to the music and feasting on great grub, families can look forward to a number of exciting Sweet Beats activities. The festival will feature BMX stunt shows, a live reptile show, face painting and body marbling, a Saturday night drone show, military demos, and more.

What to Do in Sugar Land 

While the music at Sweet Beats Music Fest is sure to be electrifying, Sugar Land offers a wealth of family-friendly entertainment beyond the festival grounds. 

Gather around the table at popular Sugar Land restaurants, including Jupiter Pizza & Waffle Co., which satisfies everyone's cravings with its unique combination of cheesy pizzas and fluffy waffles. OMG! Burger takes burger nights to the next level with classic options and adventurous creations like the "Avenger Burger" piled high with delicious toppings. Heaven In A Jar brings smiles to faces young and old with its collection of sweet handheld treats. 

And don’t miss out on all the kid-friendly Sugar Land attractions, like the Fort Bend Children’s Discovery Center and a visit to Constellation Field for a ball game.

Where to Stay

Need a place to stay for the weekend festivities? Family-friendly hotels are plentiful in Sugar Land. Spots like the Courtyard by Marriott Sugar Land/Lake Pointe, Drury Inn & Suites Houston Sugar Land, and Best Western Sugar Land Inn offer sizable suites, outdoor pools, in-building laundry, cribs and cots, and free breakfasts. 

Attend the Fest

Visit the Sweet Beats Music Fest website or check back here for more information and updates. In the meantime, start planning your trip to Sugar Land and check out our blog for more family trip ideas.

Make sure to follow us on Facebook, Twitter, and Instagram for all the latest news on things happening in Sugar Land. Our handle is @VisitSugarLand. Tag us in your posts and share your experience: #VisitSugarLandTX, #SweeterInSugarLand. For more information, contact us at (281) 275-2045 or tourism@sugarlandtx.gov.